WooCommerce

Description

WooCommerce 基于 WordPress 打造,是一种灵活且开源的电子商务解决方案。无论您是要创业,为现有实体店进行在线推广,还是为客户设计站点,您都可以快速入门并构建您想要的商店。

在新的或现有的 WordPress 站点上激活免费的 WooCommerce 插件,按照可选的向导,在几分钟内即可设置新的商店:

除上述基本功能之外,WooCommerce 还可以完全自定义和可扩展:

  • 选择适合您的品牌和行业的设计。
  • 借助免费和付费扩展程序改进商店:添加功能并与当地和全球电子商务 Web 服务集成。
  • 检查和修改核心插件代码的任何部分。
  • 利用钩子和过滤器修改功能。
  • 构建在 REST API 和 Webhooks 之上。

Open-source freedoms mean full ownership of content and data forever – plus the expertise of a friendly global community.

WooCommerce is built to allow store managers to run an eCommerce site themselves, no web developer needed. There is also a free WooCommerce mobile app (Android and iOS) for store management on the go.

WooCommerce is developed and supported by Automattic, the creators of Jetpack and WordPress.com, along with independent contributors. The official extension marketplace is on WooCommerce.com.

从订阅到健身器材类以及豪华汽车

您可使用 WooCommerce 售卖任何形状和尺寸的实物和/或虚拟物品,内置支持产品变量,一种产品可有多种配置,并可让顾客即时下载虚拟物品,甚至可以售卖推广返利的产品。

这些只是开箱即用的选项。借助付费扩展程序,您可以扩展 WooCommerce 商店进行预订,提供会员服务,按订阅设置定期付款,制定动态定价规则以及更多功能。

开始每月订阅葡萄酒,为参加 10 次以上课程的成员提供瑜伽垫折扣,提供可配置的礼篮或个性化的珠宝,这一切都可以通过 WooCommerce 实现。

综合支付选项

WooCommerce 附带接受主要信用卡、替代支付方式、BACS(银行转账)和货到付款的功能。

For additional options, WooCommerce also integrates with more than 140 region-specific gateways including popular choices like Stripe, PayPal, Square and Amazon Pay. Apple Pay and Google Pay are also supported.

Search for your payment service provider of choice on the official marketplace.

当地和全球配送

WooCommerce 的配送具有高度可配置性。调整内置设置可提供免费配送或固定利率配送,通过设置配送区域将配送限制为特定国家/地区,或者是向世界开放您的商店。

Official extensions connect you with hundreds of local and international carriers – including Royal Mail, FedEx, and Australia Post – and let you integrate with inventory management and fulfilment providers.

There are also extensions available to add delivery and shipping options and support strategies like buy-one-get-one free, free gifts, and add-ons. WooCommerce Shipping supports real-time calculations and printing labels at home.

借助主题和区块设计商店

WooCommerce store design starts with a theme of your choice. There are hundreds of free and paid themes available, including Storefront by Automattic — it’s free to all stores and you can choose to have it installed for you during the guided setup.

Storefront offers deep WooCommerce integration and prioritizes speed and uptime. You can add your brand and define your style by customizing Storefront yourself or adding one of several industry-themed Storefront child themes.

借助 WooCommerce 区块(在 WooCommerce 3.6 及以上版本中可用)进一步个性化商店的设计,使用这些区块向任何页面添加选项或产品,实现商务和内容的无缝融合。

借助扩展程序自定义商店

向 WooCommerce 商店添加功能的最简单的方式就是使用扩展程序:

我们在 WooCommerce.com 市场上以及在 WordPress.org 代码库和 Web 上中提供了数百个官方扩展程序,这些程序均经过 WooCommerce 开发人员检查。

永久控制您的数据

WooCommerce 可为您提供从税收到库存水平乃至客户帐户的完全控制权。添加和删除扩展程序,更改商店的设计和切换主题或者托管或支付服务提供商,您可以尽情操作。

In a world increasingly aware of the importance of data protection, WooCommerce gives you full ownership over what is tracked and stored. If you opt to share usage data with us, your data is anonymized and kept secure. At any stage, you can opt out of all forms of tracking while still enjoying all of WooCommerce’s capabilities.

有了 WooCommerce,您的数据便属于您。使用托管电子商务平台的风险之一是,如果提供商关闭,您就会失去商店。WooCommerce 商店数据是前瞻性数据,您可以免费导出全部内容,将站点转移到所选的任何位置。

开发人员为什么喜欢使用 WooCommerce

我们最初创建 WooCommerce 时便考虑到了开发人员的需求。WooCommerce 具有 REST API,几乎可以集成任何服务。您可以随时随地绝对安全地访问商店数据。

开发人员可以使用 WooCommerce 轻松创建、修改和扩展符合客户规格的商店,甚至是通过扩展程序或自定义解决方案增强其功能。

无论您要构建的商店规模如何,WooCommerce 均可提供强大的框架,为基本商店乃至企业级商店提供支持(在一个中央位置提供内容和商务)。

WooCommerce 由专业的开发人员团队进行审核,这些人跨时区工作,来确定并修补发现的任何和所有漏洞。每次发布时会更新全面且易于访问的文档。您可以通过我们的文档了解如何创建客户需要的站点。

加入我们壮大中的社区

WooCommerce 是发展最快的电子商务社区之一。我们感到自豪的是,用户经常指出社区提供的大量帮助以及在线提供的丰富资源是他们喜欢 WooCommerce 的原因。

There are 80+ WooCommerce Meetups taking place in cities across the world that you can attend for free and even get involved in running. WooCommerce also has a regular presence at WordCamps across the globe – and we’d love to meet you.

If you’re interested in contributing to WooCommerce we’ve got more than 350 contributors, and there’s always room for more. Head to the WooCommerce GitHub Repository to find out how you can pitch in.

WooCommerce is currently 100% translated into 24 languages, including Danish, Ukrainian, and Persian. If you’re interested in helping to localize WooCommerce by adding your local language, visit translate.wordpress.org.

贡献者和开发人员

“WooCommerce” has been translated into 55 locales. Thank you to the translators for their contributions. Translate “WooCommerce” into your language.

INTERESTED IN DEVELOPMENT?
Browse the code, check out the SVN repository, or subscribe to the development log by RSS.

Screenshots

Blocks

This plugin provides 17 blocks.

woocommerce/attribute-filter
Filter Products by Attribute
woocommerce/product-on-sale
On Sale Products
woocommerce/reviews-by-product
Reviews by Product
woocommerce/all-reviews
All Reviews
woocommerce/reviews-by-category
Reviews by Category
woocommerce/active-filters
Active Product Filters
woocommerce/handpicked-products
Hand-picked Products
woocommerce/product-category
Products by Category
woocommerce/featured-product
Featured Product
woocommerce/all-products
All Products
woocommerce/product-search
Product Search
woocommerce/price-filter
Filter Products by Price
woocommerce/product-categories
Product Categories List
woocommerce/featured-category
Featured Category
woocommerce/product-new
Newest Products
woocommerce/product-best-sellers
Best Selling Products
woocommerce/product-tag
Products by Tag

Installation

中等需求

  • 建议使用 PHP 7.2 或更高版本
  • 建议使用 MySQL 5.6 或更高版本

Visit the WooCommerce server requirements documentation for a detailed list of server requirements.

自动安装

自动安装是最快捷的方式,因为 WordPress 自身即可处理文件传输以及解压,您不需要离开您的浏览器。要自动安装 WooCommerce,仅需登录 WordPress 后台,点击插件菜单下的安装插件即可。

在搜索字段中,键入“WooCommerce”,然后点击“搜索插件”。找到后,您可以查看相关的详细信息,例如发布时间、评级和说明。当然,更重要的是,您可以进行安装!点击“立即安装”,WordPress 便可立即开始安装。

手动安装

手动安装方法需要您下载我们的电子商务插件并使用您喜欢的 FTP 工具上传到您的服务器。WordPress codex 介绍了如何这么做

更新中

自动更新应能顺畅工作,但我们仍然建议您对站点进行备份。

If you encounter issues with the shop/category pages after an update, flush the permalinks by going to WordPress > Settings > Permalinks and hitting “Save.” That should return things to normal.

示例数据

WooCommerce 自带一些样本数据,您可以使用这些数据查看产品的外观;通过 WordPress 导入程序导入 sample_products.xml。您还可以使用核心 CSV 导入程序或我们的 CSV Import Suite 扩展程序导入 sample_products.csv

FAQ

我在哪儿能找到WooCommerce的文档和用户向导呢?

如需获取设置和配置 WooCommerce 方面的帮助,请参阅我们的用户指南

有关 WooCommerce 扩展或主题的问题,请参阅我们的 Codex

我在哪儿能获取到支持或者与其它使用者交流呢?

您如果遇到问题,可以在 WooCommerce 插件论坛提问。

有关 WooCommerce.com 中提供的付费扩展程序的帮助,请使用我们的帮助台

WooCommerce 与我的主题兼容吗?

可以!WooCommerce 可以使用任何主题,但是需要设置一些样式。请参阅我们的 Codex 获取帮助。如果您在寻找内置 WooCommerce 集成的主题,我们建议使用 Storefront

在哪儿能请求到新特性、支持电子商务的主题和扩展插件?

您可以在 WooIdeas 面板上对新功能和扩展程序进行投票并发出请求。

我在哪儿能报告bugs或者为这个项目做贡献?

报告有关 WooCommerce GitHub 代码库的错误。您还可以在我们的支持论坛中报告这些问题。

Rest API文档在哪儿?

您可以在 WooCommerce REST API Docs 上找到我们的 REST API 文档。

WooCommerce 很棒!我可以做贡献吗?

是的,您可以!加入我们的 GitHub 代码库

Reviews

2020年1月20日
This is a wonderful plugin! Out of the box, so to speak, it comes with great features for e-commerce and it integrates nicely with other plugins. I just discovered the option to add my company's logo, which I found useful. Therefore, I highly recommend this piece of software.
2020年1月20日
I've wasted countless hours on support over the course of a few years (with both Woo and 3rd party vendors) as well as thousands of dollars on this absolute piece of work. I wouldn't recommend this to anyone in their right mind.
2020年1月18日
This is unbelievable tool. I can't call it plugin it's an application which really simplify and very nice extend functionality of the wp. Nice solution right from the box with alot of additional plugins in directory. Thank You!
Read all 3,463 reviews

Contributors & Developers

“WooCommerce” has been translated into 60 locales. Thank you to the translators for their contributions.

Translate “WooCommerce” into your language.

Interested in development?

Browse the code, check out the SVN repository, or subscribe to the development log by RSS.

Changelog

3.9.0 – 2020-01-21

  • Enhancement – Added a “Show” button next to the password field on the login fields. #24915
  • Enhancement – New WooCommerce Onboarding experience (shows to only 10% of new users). #24991
  • Enhancement – Introduced Payment Gateway API to support “pay button”. #25000
  • Enhancement – Includes WooCommerce Blocks 2.5.3, introducing an “All Products” block, a new block listing products using client side rendering (requires WordPress 5.3), and more. #25181
  • Tweak – Updated PayPal standard “Thank you” page message to comply with PayPal Guidelines. #24756
  • Tweak – Account for non-EU countries that collect VAT and rename tax to VAT on the frontend. #24999
  • Tweak – Cache checkout fragments and update DOM on change only. #24227
  • Tweak – Eliminate extra update order AJAX request on checkout page load. #24271
  • Tweak – Prevent billing address from being updated on shipping update. #24374
  • Tweak – Added a tooltip in the “Coupon expity date” field. #24749
  • Tweak – Make phone numbers clickable in emails. #24786
  • Tweak – Prevent PHP warnings in tracker if order doesn’t have a created date yet. #24846
  • Tweak – Capitalize “T” in “Move to Trash” phrase on order page in wp-admin to be consistent with product and coupon pages. #24867
  • Tweak – Changed wp_cache invalidation from using increment to using microtime. #24961
  • Tweak – Made the usage tracking link on the setup wizard more transparent. #25026
  • Tweak – Fixed menu highlight of My Account page when browsing “Add payment method” page. #25041
  • Tweak – Prevent creating products before registering related post types and taxonomies. #25049
  • Tweak – Include processing orders in tracker data when opted in. #25071
  • Tweak – Centralize check for default themes to fix Storefront appearance in the Setup Wizard. #25216
  • Tweak – Adds a WordPress version check before recommending the WooCommerce Admin plugin during setup. #25260
  • Fix – Added license key support recent changes from MaxMind GeoLite2. #25378
  • Fix – Honor tax rounding preference in edit item and refund flows. #24208
  • Fix – Prevent incorrect number of decimal points in prices. #24281
  • Fix – Fixed initial support for Gutenberg’s Experimental Legacy Widget block. #24292
  • Fix – Fix overriding of query when using orderby on archives with a static homepage. #24683
  • Fix – Use of wp_unslash() function when escaping admin settings values. #24793
  • Fix – Do not set the tracking cookie when doing ajax requests. #24798
  • Fix – Display button to delete images from product galleries in the admin when using a mobile device. #24840
  • Fix – Fixed order note’s date format. #24843
  • Fix – Refactored WC_Order_Factory::get_order() to remove function deprecated in PHP 7.0. #24852
  • Fix – Fixed product stock status changes on Bulk Edit save when “Enable stock management” is disabled. #24876
  • Fix – Fixed default country code fallback in wc_get_customer_default_location(). #24884
  • Fix – Fixed misleading message for Shipping options in cart. #24914
  • Fix – Customizer not loading when viewing from WordPress.com. #24935
  • Fix – Prevent notice when a variable product has no images. #24986
  • Fix – Adjusted the slug generation for duplicated variable products to prevent performance degradation when using templates. #25064
  • Fix – Added appropriate minification to photoswipe.css. #25074
  • Fix – Corrected the sorting behavior for the “products” shortcode when manually sorting products. #25084
  • Fix – Fixed invalid backlinks for in-app purchases. #25098
  • Fix – Corrected the media element player initialization for product variation descriptions. #25103
  • Fix – Enable WooCommerce.com Site API on installations not using permalink. #25131
  • Fix – WooCommerce.com Site API now returns success if the plugin was previously installed. #25140
  • Fix – WooCommerce.com Site API checks to move_product case to make sure result array contains folder_exists item and doesn’t return a warning. #25160
  • Fix – Ensure that categories containing only private products are selectable in the product exporter. #25132
  • Fix – Prevent variable product parents from being added to orders. #25162
  • Fix – Use sorting settings as a default to product shortcodes. #25180
  • Fix – Applied setup wizard CSS fixes to the respective WP versions. #25197
  • Fix – Fixed “account erasure request” URL in WordPress 5.3. #25208
  • Fix – Ensure all cache get removed on webhook deletion. #25164
  • Fix – Adjusted the checkout email validation regex to be more accurate. #25251
  • Template – Introduced woocommerce_product_related_products_heading filter. #25059
  • Template – Introduced woocommerce_before_lost_password_confirmation_message and woocommerce_after_lost_password_confirmation_message hooks. #25096
  • REST API – Fixed date_created and date_created_gmt for customers v2. #25181
  • REST API – Fixed Restored “Total post count” section on System Status endpoint v2 and v3. #25181
  • REST API – Filter empty objects from results before loop. #25181
  • Dev – Introduce new PHP 7.0 minimum requirement.
  • Dev – Introduce new WordPress 5.0 minimum requirement.
  • Dev – Check for max discount to be “-ve” to prevent overwriting refunded fee amount. #24341
  • Dev – Add unload event to the checkout page to prevent reloading during checkout after placing an order. #24609
  • Dev – Only toggle form field description if element exists. #24752
  • Dev – Introduced woocommerce_{$export_type}_export_delimiter filter to change separator string while exporting CSV files. #24759
  • Dev – Introduced woocommerce_after_order_refund_item_name hook. #24760
  • Dev – Introduced woocommerce_kses_notice_allowed_tags filter. #24849
  • Dev – Introduced woocommerce_shipping_not_enabled_on_cart_html filter. #24914
  • Dev – Introduced woocommerce_show_invalid_variations_notice filter. #24934
  • Dev – Introduced woocommerce_upsells_order filter. #25017
  • Dev – Introduced woocommerce_before_settings_{current_tab} and woocommerce_after_settings_{current_tab} hooks. #25028
  • Dev – Included third parameter $order to woocommerce_order_get_formatted_billing_address and woocommerce_order_get_formatted_shipping_address filters. #24870
  • Dev – Pass the $clear_persistent_cart variable to the woocommerce_before_cart_emptied and woocommerce_cart_emptied actions. #24930
  • Dev – Made variables in assets/css/_variables.scss default. #24822
  • Dev – Refactor to use the same rounding logic in orders and cart. #24828
  • Dev – Add order note immediately after status change before the `woocommerce_order_status_changed action. #24879
  • Dev – Added support for custom attributes in wc_placeholder_img(). #24937
  • Dev – Added initial support for inline notices on checkout. #25001
  • Dev – Introduced wc_get_product_object() helper. #25031
  • Dev – Pass the correct $this->updated_props variable to the woocommerce_coupon_object_updated_props action’s second paramater. #25077
  • Dev – Remove a few calls to func_get_args() and call_user_func_array() with the spread operator for better code legibility and performance gains. #25101
  • Dev – New woocommerce_valid_order_statuses_for_payment hook that triggers when an order is paid. Use this new hook instead of woocommerce_order_status_changed or *woocommerce_order_status_{old_status}}_to_{new_status}` to trigger code for payment completion. #25158
  • Dev – Ability to exclude certain product types from product search calls. #25162
  • Dev – Raise exception when WC_Product_Variation is instantiated with an ID that belongs to an object that is not a variation. #25178
  • Localization – Add subdivisions of Laos. #24765
  • Localization – Fixed translatable string in WooCommerce’s libraries. #24892 #24894
  • Localization – Fixed translatable string comments for translators. #24928
  • Localization – Add postcode validation for Slovenia. #25174

查看所有版本的更新日志